August 14th, 2012 / 1:58 pm
Random

Multiple Chances to Renew The New Yorker

It is odd how a magazine that entrusts their readership with the most reputable of writing can simultaneously treat them so obtusely as to give them 8 links to the same subscription page in one notice, as if they needed such excessiveness to either help with a decision or to find the link. Obviously, the editorial and subscription departments are two separate beasts, the latter’s sense of rhetoric as blunt as a teenager with a hard on, dry humping the nearest throw pillow. I can live with the (3) “save 75%” and (7) “renew now” capitalisty buttons, and there’s something almost endearing about their final (8) footnote-ish “subtle” oh-in-case-you-missed-it-the-first-seven-times hyperlink, but (5) that Eustice Tilley has been reduced to a roll over link, the symbolic object of his lepidopterous preoccupation now cropped, is something sad. To say he is blinded by commerce would be too easy, thus their editors are free to call me. The race for high brow has gotten so high, over the scalp, the best hairlines are found at the ass. For the past year, I flip through the cartoons during dinner, finding it all kind of funny.

6 Comments

  1. Erik Stinson

      UX email best practices

      open rate on these is ~4%

      conversion is probably ~.05%

  2. A D Jameson

      I just subscribed.

  3. leapsloth

      Gladwell? Really?

  4. Richard Grayson

      Have you noticed how few boys are named Eustace these days?

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